Building the Boutique

Kim Kardashian went on a Voom shopping spree where she picked up two of our hottest pieces, the Denim Pinstripe Babydoll and the Chic Dress, which is a brand new holiday piece (it’s slated to ship in about a month, but if anyone is interested in it now, I can probably bump up the ship date). Kim looks amazing in these dresses, and she bought both pieces so don’t be surprised if you see photos of her wearing either dress out on the town!

It’s finally here! A first look at the OohLaLuxe.com Fall/Holiday merchandise. Most of the pieces I purchased are featured in this video, and all but a few are in the correct colors as well. I’m seriously SO happy with this merchandise; I like it even more than the pieces I got for spring. Check it out and feel free to let me know what you think:

I’m so glad to FINALLY get these pieces up! I’ve had them both for quite a while but I had to reshoot them for various reasons.  They’re actually two of my favorite pieces for Spring/Summer.  Take a look:

Jae Basilio Cameron Dress

This dress is just too cute.  It’s very simple, but it works.  It’s a short, shift style dress that just skims the body and hangs perfectly; it’s not body conscious so it’s flattering on just about every figure. The dress is made of a very light weight cashmere fabric; it’s definitely cool enough to wear during the summer.  It’s inspired by this Chanel dress worn by Cameron Diaz (Lindsay Lohan wore it too):

The dress also comes in all black in size large.

Jae Basilio Janelle Dress 

Royal blue is a great color for summer, and it’s going to be HUGE in the fall (trust me, I know!).  On top of that, Grecian style draping is big trend as well, so you can’t really go wrong with the Jae Basilio Janelle Dress.  I’ve seen a lot of dresses with side draping like this, but none in a tube style dress or in such a vibrant color.

Be sure to check both of these items and snag one or both of them for yourself.  Chances are, no one else will have them since Jae Basilio is such a hot up and coming brand!

MORE PRESS

 Check out this interview I did with Tashina or her fab fashion blog LogicalHarmony.net.  Be sure to check out the whole blog too, because it’s a really fun read and she has great taste!  Thanks again, Tashina!

Hopefully you guys love our line Plastic Island, because I just added three hot new Plastic Island items not to mention I’m doing a special promo sale on the line for the next 2 1/2 weeks. First, the new items:

Plastic Island Double Tank

Great casual piece for the summer, at a great price point. It’s a lightweight jersey racer back tank, and it has sort of a kangaroo style draped piece at the front. The top also comes with that green spaghetti strap undershirt. You can also wear them seperately, and the tank looks great with a white blazer for something a bit more dressy.

Plastic Island Silver Bubble Dress

A really cute and comfy cocktail dress here, with silver stripes and subtle silver metallic thread woven into it. If you look closely, you can also see the twisted fabric along the neckline and at hem (check out the bigger photos on the website). And of course, it has that rounded, bubble silhouette that is really popular now. For curvy girls, like me, I recommend wearing it with a belt or cumberbund like on the model.

Plastic Island Shoulder Pleat Top 

 This Plastic Island top has basically the same pattern/fabric content as the Silver Bubble Dress except in gold.  It also has super cute flutter sleeves, done with wide pleating.  Be sure to take a look at the close up photos to really see it in action. And again, this is another great piece for the summer and at a good price!

PLASTIC ISLAND ON SALE!

For now until July 3rd, take 25% off all Plastic Island clothing, including the new styles.  Don’t forget to check out the rest of our selection from Plastic Island, especially the Silver Twist Back Dress, which has become pretty popular!

The Voom by Joy Han Lola Halter dress is nearly sold out, after only a couple of days!  There’s an extra small left in stock, and this dress runs about a size bigger than normal, so the XS should be perfect on a girl who wears a size 4 or smaller.  Get it before it’s gone!

If you want this dress in a different size, please email me.

Stay tuned, I’ve got a TON of new stuff in that should be up later this week, plus another blog about industry stuff due this evening!

The Ooh La Luxe! jewelry section is up and running with five hot pieces from Cohen Camden Jewelry.  For those of you who love indie jewelry lines and handmade jewelry, this line is made by a mother and daughter team from the east coast.  It’s a fairly new label and it can only be found on OohLaLuxe.com.  Check out the styles:

 Absoluxe Chandelier Earrings

 Hard Candy Earrings

 Kimberly Earrings

 Judith Earrings

Earth Earrings 

Prices range from $32 -$65, and

One month late, but better late than never, right? Check it out:

OohLaLuxe.com

Yesterday I did my first photoshoot for all of my merchandise. The whole shoot took close to 3 hours, and we shot about 18 pieces from the front, back, full length and some detail and side shots. It was hard work but fun work, ultimately! Doing a shoot is a lot more strenuous than you would probably imagine. That mannequin is a ton of fun to work with (hence my sarcasm).

I still have a few things I need to reshoot but it’s looking good for the most part. Now all that’s left to do is put the finishing touches on the site itself!

Here’s a quick preview of the outcome:

My photographer described the Jae Basilio Cynthia Kangaroo Tank ($88) as something Kate Hudson would wear, and I think she had a really good point there! This is one of my absolute favorites from all the pieces I bought. It’s just sexy, care free and fun, and absolutely perfect for summer! I would probably wear it over grey leggings with flat sandals during the day and then dress it up with a pair of peep toe pumps and bare legs for some kind of beach party.

And we also came up with a nice detail shot for the Voom Gray Luxe Baby Doll Dress ($196) that I previewed a few weeks ago here. Click the pic to see it in full!