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	<title>Comments on: Paperwork&#8230;.ugh</title>
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	<link>http://oohlaluxe.net/index.php/5/paperworkugh/</link>
	<description>The Start-up Stylist</description>
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		<title>By: Kim</title>
		<link>http://oohlaluxe.net/index.php/5/paperworkugh/comment-page-1/#comment-6770</link>
		<dc:creator>Kim</dc:creator>
		<pubDate>Tue, 22 Feb 2011 04:32:46 +0000</pubDate>
		<guid isPermaLink="false">http://oohlaluxe.net/?p=5#comment-6770</guid>
		<description>None that I would recommend.  Advertising campaigns don&#039;t bring in sales -- like you said, they raise awareness, but when you&#039;re an independent boutique, you cant afford to spend $30k per month for brand recognition.  I did a lot of SEO, external and internal, as well as PR, and that&#039;s where sales came from (mainly the former).</description>
		<content:encoded><![CDATA[<p>None that I would recommend.  Advertising campaigns don&#8217;t bring in sales &#8212; like you said, they raise awareness, but when you&#8217;re an independent boutique, you cant afford to spend $30k per month for brand recognition.  I did a lot of SEO, external and internal, as well as PR, and that&#8217;s where sales came from (mainly the former).</p>
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		<title>By: Christina</title>
		<link>http://oohlaluxe.net/index.php/5/paperworkugh/comment-page-1/#comment-6762</link>
		<dc:creator>Christina</dc:creator>
		<pubDate>Mon, 14 Feb 2011 05:19:02 +0000</pubDate>
		<guid isPermaLink="false">http://oohlaluxe.net/?p=5#comment-6762</guid>
		<description>Hi Kim, 

Besides the use of social media and blogs, what kind of advertising campaign did you do to launch your site and create awareness?</description>
		<content:encoded><![CDATA[<p>Hi Kim, </p>
<p>Besides the use of social media and blogs, what kind of advertising campaign did you do to launch your site and create awareness?</p>
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		<title>By: Kim</title>
		<link>http://oohlaluxe.net/index.php/5/paperworkugh/comment-page-1/#comment-333</link>
		<dc:creator>Kim</dc:creator>
		<pubDate>Mon, 28 Apr 2008 19:35:56 +0000</pubDate>
		<guid isPermaLink="false">http://oohlaluxe.net/?p=5#comment-333</guid>
		<description>Hi Sunita, Im not actually using any software just yet for my accounting.  But  I used to work for a book keeper and I used Quickbooks. Its pretty straight forward so I would definitely recommend that!</description>
		<content:encoded><![CDATA[<p>Hi Sunita, Im not actually using any software just yet for my accounting.  But  I used to work for a book keeper and I used Quickbooks. Its pretty straight forward so I would definitely recommend that!</p>
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		<title>By: Sunita Lasdow</title>
		<link>http://oohlaluxe.net/index.php/5/paperworkugh/comment-page-1/#comment-332</link>
		<dc:creator>Sunita Lasdow</dc:creator>
		<pubDate>Mon, 28 Apr 2008 16:56:51 +0000</pubDate>
		<guid isPermaLink="false">http://oohlaluxe.net/?p=5#comment-332</guid>
		<description>Hi Kim

What accounting software is best for a boutique to use? I&#039;ve heard good and bad about Quickbooks - but I&#039;ve also heard that there are some retail specific software packages that may be better.</description>
		<content:encoded><![CDATA[<p>Hi Kim</p>
<p>What accounting software is best for a boutique to use? I&#8217;ve heard good and bad about Quickbooks &#8211; but I&#8217;ve also heard that there are some retail specific software packages that may be better.</p>
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